Expert in Consumer Behavior & Marketing

With a distinguished academic background and a strong passion for research, Widya Paramita serves as the Training Director at Bulaksumur Consulting, offering over a decade of expertise in consumer behavior and marketing strategies. Holding a Ph.D. in Economics from The University of New South Wales, Australia, and a Master’s in Science from Seoul National University, South Korea, Widya blends extensive academic knowledge with practical application.

Her research delves into consumer behavior and marketing, making her a sought-after speaker and thought leader in these fields. Her academic journey began with a Bachelor’s degree in Economics from Universitas Gadjah Mada, Indonesia, where she developed a solid foundation in economic theories and business practices.

Widya’s professional affiliations, including membership in the Center of Korean Studies and Indonesian Economists Association (ISEI), reflect her dedication to contributing to the broader economic discourse. Additionally, she is part of The International Association of Korean Studies in Indonesia, furthering her global engagement and cross-cultural insights.

As an active voice in the academic community, Widya has been involved in numerous high-profile professional activities. Notably, she has served as Editor in Chief of the Journal of Indonesian Economy and Business (JIEB) and frequently delivers lectures and workshops, such as her contributions to Sciencemind Education Lab’s scientific writing series, guiding researchers toward publishing in high-impact international journals.

Her ability to bridge academic theory with real-world business applications makes her an invaluable asset to businesses seeking to understand consumer behavior and craft marketing strategies that drive measurable success.

Whether you are a corporation looking to refine your marketing approach or a public sector entity aiming to understand consumer dynamics better, Widya Paramita’s combination of academic rigor, practical insights, and leadership experience ensures success in navigating complex market challenges.